Author: Carla Vianna - Page 12

What is impulse marketing and how can tour operators leverage this

Picture this: Your customer is scrolling through their social media feed, mindlessly swiping through a sea of memes and mundane

Despite your best efforts, negative customer experiences will happen. Here is where the concept of guest recovery comes into play.

Easy. Quick. Seamless. User-friendly. These are probably a few of the words that come to mind when you think of

The introduction of AI tools such as ChatGPT, a chatbot powered by advanced natural language processing, has ignited a surge

Not every tour or attraction needs a tour director. Yet if you’re wondering whether your business might benefit from hiring

Among unpredictable demand and rising fuel costs, the big boat tour industry has charted a resilient course since 2020. From

Many say bungee jumping is the closest thing people will get to human flight. As travelers continue to prioritize adventure

With its extensive coastlines and waterways, the U.S. is a haven for boating enthusiasts. Sailing has long been a cherished

Starting a duck boat business can be an exciting leap into the tour industry. The true origin of duck boat

As the jet ski business continues to evolve, it’s essential to keep well-informed about how the industry is evolving, ensuring