Carla Vianna

How to analyze and apply your NPS survey findings to improve guest satisfaction

How to analyze and apply your NPS survey findings to improve guest satisfaction

If there’s one customer experience metric you should be tracking, it’s your Net Promoter Score (NPS). That’s because NPS is

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How to measure guest satisfaction

How to measure guest satisfaction

Do you know if your guests are actually happy? Without their feedback, it’s tough to know whether you’re meeting their

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How do you create a NPS survey – Dos and Don’ts

How do you create a NPS survey – Dos and Don’ts

Do you know your company’s Net Promoter Score? The NPS survey is a widely used market research metric that measures

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Sentiment Analysis – An overview +  how to analyze and apply these insights to improve guest experience

Sentiment Analysis – An overview + how to analyze and apply these insights to improve guest experience

Do you know what your guests are saying about your attraction online? Sentiment analysis is a useful way to detect

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AI Text analysis modeling – An overview +  how to analyze and apply these insights to improve guest experience

AI Text analysis modeling – An overview + how to analyze and apply these insights to improve guest experience

Not sure how your guests feel about your attraction? Perhaps it’s time to leverage artificial intelligence technology to find out.

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How to build a guest experience dashboard

How to build a guest experience dashboard

How satisfied are your guests with their recent visit?  Will they return?  And how likely are they to recommend your

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8 tips to reduce friction and improve guest experience

8 tips to reduce friction and improve guest experience

There are few things guests dislike more than waiting in line — and an inefficient digital experience is one of

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10 ways to leverage SMS / texts to improve guest experience

10 ways to leverage SMS / texts to improve guest experience

What’s the one thing your guests have on them at all times before, during, and after their visit? Their smartphones.

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The not-so-obvious ways you can leverage comms to improve guest experience

The not-so-obvious ways you can leverage comms to improve guest experience

If you’re wondering how to wow your guests, you’ve landed in the right place. Spoiler alert: It all boils down

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How to create a more diverse and inclusive experience for guests

How to create a more diverse and inclusive experience for guests

In the latest stride to make its theme parks more welcoming for all, Disney changed its staff appearance policies to

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