Xola Team

Challenge Course & Zipline Marketing 101: Creating Business Goals

Challenge Course & Zipline Marketing 101: Creating Business Goals

Clear business goals create a target for you to aim at. Well constructed goals are observable and measurable, making it easy to understand if your challenge course or zipline marketing is working or not. Setting clear goals will also help define how you market your zipline or challenge course...

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How to Collect More Customer Information Without Losing Bookings

How to Collect More Customer Information Without Losing Bookings

Collecting more customer information through your tour and activity online booking system can help you enhance the customer experience, improve safety, and maintain legal compliance. However, asking for too much information can increase booking abandonment...

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How to Optimize Your Online Booking Payments Page With Less Form Fields

How to Optimize Your Online Booking Payments Page With Less Form Fields

Spending money is stressful. The payment page of your online booking system has a crucial impact on your online bookings. Anxiety levels are already high, and it’s important that your checkout does not add to that stress or frustration.

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Online Booking Software Data Security and PCI Compliance

Online Booking Software Data Security and PCI Compliance

Protect your customer’s payment information by using a secure, PCI compliant online booking software like Xola. Increase online bookings with visual trust signals that alleviates anxiety and reinforces trust during the online checkout payment process.

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10 Ways to Optimize Your Challenge Course or Zipline Website for More Online Bookings

10 Ways to Optimize Your Challenge Course or Zipline Website for More Online Bookings

The direction is clear: it’s more important than ever to focus on your challenge course or zipline website. Similar to the activities you offer, the quality and experience of your website will have a strong impact on your online success (and ultimately your bottom line). Here are 10 simple ways to improve your website and grow your online bookings.

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3 Simple but Powerful Facebook Ad Strategies for Escape Rooms

3 Simple but Powerful Facebook Ad Strategies for Escape Rooms

Facebook Ads are a crucial part of any escape room marketing plan. Here are 3 simple but powerful Facebook advertising strategies for escape room marketers.

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8 Common Checkout Usability Mistakes and How to Avoid Them

8 Common Checkout Usability Mistakes and How to Avoid Them

The ease of your checkout process is one of the most significant factors that increases your website conversion rates. But it's often the most neglected. In part, this is because booking software providers handle the design, not you. Yet few providers have taken significant steps to understand, and improve, the online checkout experience. Here are eight common checkout usability mistakes that most booking software providers make, which frustrate your site visitors and costs you lost revenue.

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3 Simple Rules for a Great Online Booking Experience

3 Simple Rules for a Great Online Booking Experience

Planning for a group is stressful. At such an important moment in the booking process, it’s important that your online checkout process doesn’t increases that stress. Here are the 3 rules you need to know to create a stress-free checkout experience...

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5 Ways to Optimize Your Activity Pages for More Bookings

5 Ways to Optimize Your Activity Pages for More Bookings

Your activity page is the point in the path to booking where consumers decide if they will make a purchase. Here are 5 ways to improve your activity page to get more bookings...

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5 Ways to Optimize Your Website Homepage for More Bookings

5 Ways to Optimize Your Website Homepage for More Bookings

The quality of your homepage can make all the difference whether your website attracts new business or losses online bookings. Here are five simple steps you can take to improve your tour or activity website’s homepage, and create a great first impression.

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