- Product
- Tours
Effortless booking
- Online Checkout
Maximize online conversions with the most intuitive checkout online.
- Marketing
Expand revenue with our powerful Automated E-commerce tools.
- Websites
Upgrade your website to industry’s best. Fresh websites. Fresh revenue.
- Distribution & Resale
Amplify visibility and expand earnings with integrated OTAs and local partners.
- Digital Waivers
Streamline check-ins, limit risk, and amplify customer data with built-in digital waivers.
- Reporting
Transform data into insights. X-ray reporting gives you customer and business intelligence.
- POS + Ticketing
Manage high-volume walk-up customers effortlessly with POS, ticketing, and gated entry.
- Staff Management
Automate management of staff schedules, assignments, and staff communications
- Product Management
Control your business precisely the way you want with endless yet easy configurability.
- Equipment Management
Allocate equipment used in various products. Prevent overbookings and maximize profits.
- Xola App Store
Grow with Xola in our constantly expanding universe of integrations and apps.
- Customer Management
Harness customer data to drive marketing campaigns and generate repeat business.
- Net Promoter Score & Customer Reviews
Transform your guests into passionate brand advocates. Perfect your products & services.
- Mobile Apps
Manage your business with the most powerful mobile suite in the industry.
- Command Center
Perfect the guest experience by giving your staff the industry’s most intuitive software.
- Waitlist & Gated Entry
Efficiently manage guest flow, minimize wait times, and ensure maximum satisfaction.
- Attractions
Ticketing & Entry
- Ticket / POS
Revolutionize your guest experience: Effortless check-ins, interactive displays, secure payments.
- NPS & Surveys
Boost revenue with automated rave reviews, actionable insights, and loyal customer engagement.
- Kiosk / Virtual Queuing
Efficient ticketing, digital waivers, and fast check-ins enhance on-site operations and guest satisfaction.
- API & Integrations
Explore Xola Universe: 80+ apps, limitless integrations, endless growth opportunities.
- E-Waivers
Simplify check-in and boost your marketing efforts with our integrated automated digital waivers.
- Security & Compliance
With SOC 2 Type II and CCPA compliance Xola exceeds industry security standards and insures your data protection.
- Reporting
Access real-time insights for business growth with our powerful reporting.
- Waitlist & Gated Entry
Remarkable and hassle-free guest experiences with waitlist and virtual queuing.
- Tours
- Solutions
- Resources
- Pricing
Marketing
“How Important Are Reviews for My Tour Company?” TripAdvisor Questions Answered
In preparation for our online workshop with Be a Better Guide, we interviewed Kelsey Tonner on some important questions tour operators should know about TripAdvisor. Read this Q&A for great TripAdvisor marketing tips and join us on March 22nd for the live webinar!
Advanced Digital Marketing for Tourism Businesses: Live Session with TrainingAid!
There's no silver bullet when it comes to marketing. What your tour business needs is a solid marketing strategy that will make your efforts more effective and make it easier to adapt to changing consumer habits. Join Xola University and TrainingAid for a Live Session on strategic marketing for tour professionals.
Rock AdWords Without Spending More: 4 Easy Tips for Tour Companies
Despite its complexity, AdWords can be an important sales tool. By following these easy steps, you can extract more value out of your campaigns without depleting your budget.
TripAdvisor and Google Stats for Ziplines & Challenge Courses in 2016
For ziplines and aerial adventure parks to succeed in an evolving and increasingly competitive industry, they need to stay ahead of the latest marketing trends. TripAdvisor and Google stats to help your business in 2016.
The Top 10 Tour Marketing, Business, and Tech Articles of 2015
This is the Editor’s cut of all the best content on Xola University: the business, marketing, and technology blog for tour and activity companies. While we explored many topics in 2015, a few themes really stand out: marketing strategies, data analysis, mobile bookings, and business tools for tour and activity companies.
What the Heck is User-Generated Content?
User generated content are photos, videos, posts, and reviews that the public publishes online. Like it or not, these types of media are changing the face of marketing. But with the right strategy, you can harness UGC to develop your brand.
Just the Facts: Instagram Statistics for Tour Operators
Tour and activity companies have a lot to offer Instagram's 400 million users. But before you jump on the bandwagon, take a moment to inspect the tips and stats for businesses.
SEO Strategy Made Simple: Tips for Tour Operators
SEO can be a tricky subject for many tour and activity companies. With these helpful tips you can get more out of your marketing strategy and become #1 on Google in no time.
Video Marketing: Sell Your Experience on the Small Screen
Videos are in vogue, and if your tour looks good on camera, that's good news. Learn how to market your experience on camera and avoid these common video mistakes.
The Top 10 Characteristics of Wildly Successful Websites
Want the biggest bang for your marketing buck? Take a hard look at your website. It’s the single-biggest influencer and revenue-generator out of all of your marketing efforts. Give potential customers the best first impression by following these website tips.