Industry News

New Data: How Groupon Buyers Rate Zip Tours on TripAdvisor

New Data: How Groupon Buyers Rate Zip Tours on TripAdvisor

Are you worried what Groupon deals might do to your tour's online reputation? Are Groupon buyers harder to please than others? New data to help your company answer these questions and more about Groupon's impact on your tour business.

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How to Talk About Accidents: Communication Tips for Zip Lines

How to Talk About Accidents: Communication Tips for Zip Lines

As zip lines grow, accidents have appeared in the news. Xola University has gathered original research to help you contextualize these accidents, and communicate your tour's safety measures more effectively.

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ACCT Central: Your Essential Packing List for Palm Springs

ACCT Central: Your Essential Packing List for Palm Springs

Don't forget to pack any of these essential items. Get the most out of ACCT with our complete guide for what to bring. See you in Palm Springs!

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Did You Know There’s a Holiday For Your Small Business?

Did You Know There’s a Holiday For Your Small Business?

The Saturday after Thanksgiving is the day to "shop small." With Small Business Saturday only days away, here's how you can be prepared before the holiday rush.

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Amazon Shakes Up the Travel Industry

Amazon Shakes Up the Travel Industry

Things in the travel world get interesting as e-commerce giant, Amazon, plans to launch a hotel booking platform.

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Tour Operators Weigh in on Viator’s Big News

Tour Operators Weigh in on Viator’s Big News

Tour providers weigh in on Viator's changes to visibility, branding, technology, and reviews. Xola University analyzes the important questions for your business to consider.

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Viator Then & Now [Infographic]

Viator Then & Now [Infographic]

Viator shakes things up for tours and activities by moving away from curated listings to an open platform. Xola University is your home for business and industry insights, including the latest in Viator news.

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New York Proves That Locals Can Be Travelers Too

New York Proves That Locals Can Be Travelers Too

Locals increasingly set the tone for what travelers want: authentic, unique, experiences. Use residents as your benchmark to build a successful tour.

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