Business Operations
NPS Benchmarks: What is a good NPS Score?
Wouldn’t you like to know how your brand loyalty matches up to your competitors? Your Net Promoter Score (NPS) measures
5 booking form templates you can use
Not all tour companies are ready to invest in booking software right off the bat. Booking software is a worthwhile
8 examples of the best template confirmation emails
Your booking confirmation email is one of the first emails that your guests will receive from you. What’s the impression
What’s the ideal online booking process?
Your customers embark on a journey before arriving at your checkout page. This journey might start with a Google search
How to write a thank you for booking a party email (with templates)
When a guest chooses to book a party or event with your tour company, they’re giving your brand preference over
How social media has permanently changed the travel industry
From researching destinations to booking flights and hotels, social media has become an integral part of the travel experience for
11 tips to create the best checkout experience
What if the only thing keeping you from doubling your booking conversion rate is a few tweaks to your checkout
14 Tweetable Facts About the Zip Line Industry
On Xola University, we have published extensively about the importance of TripAdvisor, Facebook, and Google+ for your zip line business. But what do you do when it comes to Twitter? Twitter can be used as an effective tool to spread your brand’s awareness, 140 characters at a time. It turns out that there is very little reliable information regarding the zip line industry available online, so you could stand a lot to gain by helping fill this void. In this article, we will be giving you interesting facts about zip lines around the world that you can take and tailor for your specific tour.
How to design an ideal checkout experience for tours and attractions
Your checkout page is the last interaction a customer has with your business before finalizing their booking. If your checkout
5 Examples of Demand-Based Pricing
If you run a tour or attraction business in a seasonal market, then you know how hard it can be