Marketing

Introducing XolaBot – Our Automated Marketing and Sales Assistant

Introducing XolaBot – Our Automated Marketing and Sales Assistant

The solution is XolaBot - our new automated marketing and sales assistant. XolaBot fully integrates into your website and influences the entire customer journey from pre-purchase and customer discovery to point of purchase and post-sale. Simply put, it allows you to generate more sales on autopilot.

Read the story
The ins and outs of influencer marketing to grow your tour or activity operator business

The ins and outs of influencer marketing to grow your tour or activity operator business

Working with influencers can be a powerful way to get the word out about your brand and share your story:

Read the story
Distribution Tools for Tours and Activity Operators

Distribution Tools for Tours and Activity Operators

Discover proven tools and tactics to help you get the word out about your business.  Optimizing Your TripAdvisor Listing To

Read the story
Zipline and Challenge Course Marketing: How to Convert More Website Visitors into Paying Customers

Zipline and Challenge Course Marketing: How to Convert More Website Visitors into Paying Customers

The most efficient ways to increase online bookings on your challenge course or zipline website is to increase your website conversion rate. A higher conversion rate guarantees more bookings from zipline marketing efforts. It decreases the cost of getting new customers and can dramatically increase your booking revenue.

Read the story
3 Tips to Sell More Gifts this Holiday Season

3 Tips to Sell More Gifts this Holiday Season

For many companies in the tours and activities space winter means fewer bookings and less revenue. Of course this varies,

Read the story
How to Strengthen the Tie Between Tour or Activity Bookings and Marketing Campaigns

How to Strengthen the Tie Between Tour or Activity Bookings and Marketing Campaigns

If you are a tour or activity provider, revenue from bookings can make or break your business. If you get

Read the story
Xola App Store: Travel Industry’s first App Marketplace for Tour and Activity Providers

Xola App Store: Travel Industry’s first App Marketplace for Tour and Activity Providers

We’re very excited to announce the launch of the Xola App Store, which will debut at the Arival conference in

Read the story
7 Steps to Boosting Tour and Activity Bookings with a Google Ads Search Campaign

7 Steps to Boosting Tour and Activity Bookings with a Google Ads Search Campaign

A search campaign with Google Ads (formerly known as AdWords) displays text ads on the top and bottom of Google’s

Read the story
The Best Tools for Tour & Activity Operators to Grow an Organic Presence on Facebook

The Best Tools for Tour & Activity Operators to Grow an Organic Presence on Facebook

Is your tour or activity business making the most of Facebook’s organic business tools? If not, doing so could be

Read the story
Zipline and Challenge Course Marketing: 4 Ways to Increase Your Average Order Value

Zipline and Challenge Course Marketing: 4 Ways to Increase Your Average Order Value

There are two main ways to grow revenue when marketing for ziplines and challenge courses: (1) get more customers, and (2) get customers to spend more. The first is complex, and requires careful investment. But the second is simpler. Here are four easy ways to get started.

Read the story