Marketing

SEO Best Practices: How to optimize your escape room to get more bookings from Google

SEO Best Practices: How to optimize your escape room to get more bookings from Google

Search Engine Optimization (i.e. SEO) is a marketing strategy for how you can get more people to your site from

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FOMO Marketing: How to use the fear of missing out to drive more bookings

FOMO Marketing: How to use the fear of missing out to drive more bookings

Even if we don’t want to admit it, our emotions – not logic – are the real drivers behind our

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12 Tactics To Sell More Gift Cards This Holiday Season

12 Tactics To Sell More Gift Cards This Holiday Season

Every year, we see gift card sales spike in November and December. According to our anonymized customer data, here is

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How to Get More Customer Reviews on TripAdvisor

How to Get More Customer Reviews on TripAdvisor

High-quality customer reviews are essential for tour and activity operators on TripAdvisor. More reviews lead to a higher ranking and more bookings. There are 9 ways to get more high-quality customer reviews on TripAdvisor...

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A guide for how to grow your tour and activity operator business through affiliate partnerships

A guide for how to grow your tour and activity operator business through affiliate partnerships

What if you had a built-in salesforce promoting your tours and packages year-round on their website, email list, and social

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How To Write A Unique Value Proposition To Get More Bookings

How To Write A Unique Value Proposition To Get More Bookings

In short, a unique value proposition (UVP) explains why consumers should book with you. It is arguably the most important consideration you will make when optimizing your website. Without a compelling reason to buy from you, there is nothing to optimize. Here are 2 simple ways to write a great value proposition...

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3 Digital Waivers Apps to help you grow and streamline your escape room business

3 Digital Waivers Apps to help you grow and streamline your escape room business

With over 40 apps ranging from sales and marketing to analytics and operations, it can be hard to know which

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How escape rooms can use yield management best practices to get more bookings

How escape rooms can use yield management best practices to get more bookings

What is yield management, and how can escape rooms use it to generate more bookings at a higher profit margin.

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How to optimize your tour or activity operator website to get more bookings

How to optimize your tour or activity operator website to get more bookings

In this post, we’ll outline eight strategies for optimizing your website to convert more visitors into paying customers.

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How Apple Pay and Google Pay Can Lift Mobile Conversion Rates

How Apple Pay and Google Pay Can Lift Mobile Conversion Rates

With Xola now supporting both Apple Pay and Google Pay, this is a simple way to increase the number of mobile bookings. In this post, we’ll talk about the advantages of using Apple Pay and Google Pay on your website.

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